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Jul
28

Reinventing Waste

Ever wonder what to do with your waste?  Well Tom Szaky has created a company called TerraCycle that answers this question with an elegant solution that we all can learn from.

TerraCycle’s purpose is to eliminate the idea of waste. We do this by creating national recycling systems for previously non-recyclable or hard-to-recycle waste. Anyone can sign up for these programs, called the Brigades, and start sending us waste.

TerraCycle then converts the collected waste into a wide variety of products and materials. With more than 20 million people collecting waste in 14 countries TerraCycle has diverted billions of units of waste and used them to create over 1,500 different products available at major retailers ranging from Walmart to Whole Foods Market.

Our goal is to eliminate the idea of waste by creating collection and solution systems for anything that today must be sent to a landfill.

Founded in 2001 by Tom Szaky, then a 20-year-old Princeton University freshman, TerraCycle began by producing organic fertilizer, packaging liquid worm poop in used soda bottles. Since then TerraCycle has grown into one of the fastest-growing green companies in the world.

TerraCycle Site

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